Monday, November 27, 2006

Who are you, Mr. Capossela?


"The people who take longer are the die-hard users; the expert Excel user." said Microsoft's Chris Capossela.

Mr. Capossela said their research showed that the vast majority of users adapted to the new interface very quickly.

Let me see if I understand this: people like me, most able to influence new users and encourage existing users to make better use of the product will be shunted backwards or sideways in favour of yet-another-crop of newbies who are happy to spend all day typing up a memo to send by fax, when they could as easily pick up the 'phone?

I maintain that Microsoft is a top-class sales and marketing business. Sadly it seems to have lost touch with those people best able to promote its software!